Privacy Policy | BlinkRoll

BlinkRoll respects your privacy. This policy explains what data we collect, why we collect it, and how we handle it.

1. Data We Collect

When you purchase a roll

Name and shipping address (to deliver your printed photos)
Email address (for order confirmations and shipping updates)
Payment information (processed securely by Stripe — we never store your card details)

When you use the app

Photos you take (stored temporarily for printing, then deleted)
Device information (for app functionality and troubleshooting)

When you visit our website

Cookies and analytics data (via Google Tag Manager and CookieYes, subject to your consent)
IP address and browser information (standard web server logs)

2. How We Use Your Data

To process and deliver your printed photos
To send order confirmations and shipping updates
To improve our service and app experience
For website analytics (only with your consent)
For advertising purposes (only with your consent, via Google Ads)

3. Data Sharing

We share your data only with the following third parties, solely for the purposes of providing our service:

Stripe — payment processing
Printing partner — to produce and ship your photo prints
Google — analytics and advertising (with your consent)

We do not sell your personal data to anyone.

4. Your Photos

Photos you take with BlinkRoll are stored temporarily for the sole purpose of printing. Once your order is fulfilled and delivered, your photos are deleted from our servers. We do not use your photos for marketing or any other purpose without your explicit consent.

5. Cookies

Our website uses cookies managed by CookieYes. You can manage your cookie preferences at any time through the cookie banner or by visiting our cookie settings. Categories include:

Necessary — required for site functionality (always active)
Analytics — help us understand how visitors use our site
Advertising — used for targeted advertising via Google Ads

6. Your Rights (GDPR)

As a resident of the EU, you have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion of your data
Withdraw consent for data processing
Data portability
Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us at hello@blinkroll.be.

7. Data Retention

Order data: retained for 2 years for legal and accounting purposes
Photos: deleted after order fulfillment
Analytics data: retained as per Google's default retention settings

8. Changes to This Policy

We may update this privacy policy from time to time. Changes will be posted on this page with an updated revision date.

9. Contact

For privacy-related questions, contact us at hello@blinkroll.be.